The Laziness of the Ad-First Economy

In 2025, digital advertising is looking more like a pyramid scheme than a sustainable marketing model. As John Kilhefner explains in his HackerNoon article, the obsession with pageviews and impressions has led to a bloated, user-hostile web—filled with pop-ups, autoplay videos, and trackers that drive readers away. Publishers chase clicks at the expense of quality, while brands spend millions on ads that users increasingly ignore or block. The result? A fragile ecosystem where trust erodes and ROI quietly collapses under the weight of empty metrics. ...

June 10, 2025 · 1 min · 140 words · bjr

DevOps in 2025

April 30, 2025 · 0 min · 0 words · bjr

starting a grid back up from total collapse

The power grid is a vast and intricate system composed of generation units (like hydroelectric, thermal, and renewable energy plants), transmission lines, substations, transformers, and distribution networks that deliver electricity to homes and businesses. Orchestrating a black start across this interconnected web is a highly complex task—each component must be reactivated in a precise sequence to avoid overloads, instability, or cascading failures. Communication between grid operators, synchronization of frequency and voltage levels, and the gradual reintroduction of demand are all crucial elements. It’s a delicate dance that requires meticulous planning, real-time coordination, and robust contingency protocols. ...

April 29, 2025 · 1 min · 126 words · bjr

Out Run - possible the best in-game music

In the late 1980s, arcade culture wasn’t just entertainment — it was a defining force that shaped an entire generation. Neon lights, the hum of CRT screens, the electric buzz of packed arcades. It was a time when video games weren’t just games. They were part of an awakening, a moment when a whole generation found new ways to dream, to compete, and to connect! Go ahead - hit the play button below to be transported to the 80s. ...

April 25, 2025 · 3 min · 434 words · bjr

The Motorola 68000 - a microprocessor ahead of its time

It was introduced in 1979 as a hybrid 16/32-bit CISC microprocessor, featuring a 24-bit flat address bus and a 16-bit data path. This design achieved over 1 MIPS of performance and outclassed contemporaries like the Intel 8086 in both speed and programmability. It rapidly became the engine behind landmark personal computers, such as the Apple Lisa and Macintosh, the Commodore Amiga, and the Atari ST, as well as gaming consoles like the Sega Genesis, due to its orthogonal instruction set, ample register file, and large unified memory space. Even after its discontinuation in 1996, the 68000’s architecture endured in embedded controllers, printers, and industrial systems, cementing a legacy that shaped subsequent CPU designs across the industry. ...

April 25, 2025 · 1 min · 213 words · bjr

Milliseconds Matter: Understanding Time in High-Speed Sports

In the world of motorsport, particularly Formula 1, performance is measured in milliseconds. A single tenth of a second — 0.1s — can mean the difference between starting at the front of the grid or being buried in the midfield. During qualifying sessions, it’s not uncommon to see several drivers separated by just hundredths or even thousandths of a second. For most of us, that kind of precision is difficult to grasp without some form of visual aid. ...

April 20, 2025 · 2 min · 260 words · bjr

the Dunning-Kruger effect

Much has been said about the Dunning-Kruger effect, where individuals with limited knowledge are convinced they have deep expertise in a subject. When this overconfidence is combined with a more aggressive personality, it creates the perfect storm—leading to challenging dynamics in teams and organizations. Recognizing and addressing this phenomenon is essential for fostering healthy collaboration and continuous learning in the workplace.

April 19, 2025 · 1 min · 61 words · bjr

tracking my digital footprint

Over the past 25 years of tracking my digital footprint, I’ve accumulated approximately 2.1 TB of personal data. This includes around 170 GB of documents (75,000 files, excluding emails), 1.6 TB of videos dating back to 2004 (11,000 clips), and 380 GB of photos taken since the 1990s (64,000 images, not counting my analogue archive of about 15,000 prints). This isn’t just a technical archive—it’s a living record of my experiences, creativity, and personal history. ...

April 19, 2025 · 1 min · 156 words · bjr

The Historical, Philosophical & Cultural Dimensions of Biometric Identity Verification

Biometric identity verification has deep historical, philosophical, and cultural roots that go beyond mere technology. From ancient philosophical inquiries into the nature of self to modern discussions on ethics and privacy, the concept of identity has been a subject of ongoing debate. Understanding these dimensions is crucial as biometrics become increasingly integrated into our daily lives, influencing societal norms, practices, and public perception. Contemporary perspectives on identity, influenced by thinkers like Foucault and Derrida, challenge fixed notions and emphasize its fluid and dynamic nature. As we navigate this evolving landscape, it’s essential to consider the ethical, legal, and social implications of biometric technologies, ensuring they align with our values and respect individual autonomy. ...

April 19, 2025 · 1 min · 123 words · bjr

The first Blockchain firewall

Fuse and Check Point are tackling one of blockchain’s most significant challenges: the constant threat of hacks and cyberattacks that have cost crypto platforms over $2.2 billion in 2024 alone, eroding trust and slowing adoption. Traditional security methods, such as smart contract audits and post-incident monitoring, haven’t been enough to stop increasingly sophisticated threats targeting wallets, smart contracts, and decentralised apps. To solve this, they’re building the first real-time, AI-powered blockchain firewall—a proactive security layer that continuously monitors network activity, identifies malicious transactions, and blocks them before they can cause damage. By leveraging Check Point’s decades of threat intelligence and prevention technology, this solution aims to set a new industry standard, protecting the entire Fuse blockchain and paving the way for safer, more scalable Web3 payments and applications. ...

April 19, 2025 · 1 min · 138 words · bjr